iPhone Price Increase Every Introducing New Model: Pricing and Earnings Strategy?

iPhone XS priced to the Max A year ago, Apple made a daring bet with the iPhone X: that customers would pay as much as $1,000 for a giant leap forward in smartphone technology. The gambit paid off that time, but will it work again? A fully kitted-out XS Max could easily top $1,800, whereas Asian... Continue Reading →

September 15, 2018 0

Core Benefit of Your Product: How important it is?

A basic part of product offering is its core benefit. Company sometimes forget what is the basic offering of their products. Basic offering is sometimes miss-leaded by variations or attributes that added to a product in order to create differentiation. The company might be realized and come back to the basic offering once the customers... Continue Reading →

May 12, 2018 0

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